Useful hints and tips for travelers in Germany
The Frankfurt Book Fair, from October 12 to 16, is one of the most important European events for the world of publishing. In the days of the exhibition, at the Frankfurt Book Fair on Ludwig-Erhard-Anlage, you will find publishers, agents, authors, and booksellers, there to present to the public and to exchange new ideas and trends about the world of books and movies. There will be more than 7,300 exhibitors from more than 100 countries who will present their products to an estimated audience of more than 300 000 people.
The book and media industry is undergoing deep transformations, changes are just at the beginning and so it is important for the industry to find a moment to gather ideas and share points of view. This is the reason why the Frankfurt Book Fair, Frankfurter Buchmesse, this year becomes even more significant, because of the market need to renew itself and find new ideas and solutions.
The publishing business must start growing again, to broaden its public and help readers make new discoveries. Digital content is the new horizon towards which the publishing industry wants to strive for, without disregarding traditional media, mainly paper, which will still dominate the market for many years.
In the days of the Fair there will be also numerous conferences and seminars which will discuss the major issues regarding the industry. Appointments that will answer important questions: how can we best develop knowledge on the digital shift? What will be new business models? How will the library of the future be? What are the areas of publishing that first of all will be involved in the digital revolution?
Hall 4.2 will be the core exhibition space where the main suppliers of digital solutions will present their products and where visitors will meet experts to discuss new trends. The field of scientific publishing will be the most heavily affected by this change: the scientific community will be the first one to use the new tools for reading digital texts on devices like iPads.
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